Artist delivering a live Prada in-store activation in Dubai

Project archive · Luxury retail programme

Prada
Activations

Location
Across the GCC

Format
Regional artist programme since 2020

↓︎

What happened

A repeat programme,
remade for each moment.

Gallery Dod has worked closely with Prada teams across the GCC since 2020, turning marketing concepts into precisely managed in-store artist programmes. The archive moves from hand-finished seasonal gifting in Dubai to location-led artwork in Doha and a live paper-craft format in Dubai.

Gallery Dod operates as an embedded extension of the Prada team, coordinating the right artists, materials, approvals and live delivery so each creative vision becomes a seamless and satisfying project execution.

RegionAcross the GCC
ProgrammeOngoing since 2020
FormatsPainting, gifting and paper craft
SettingLive luxury retail

How Gallery Dod delivered it

Consistency without
copy and paste.

The work was designed around place and occasion. Seasonal motifs, local references and different making techniques gave each chapter its own reason to exist.

Behind the guest-facing moment, Gallery Dod managed artist fit, briefing, samples, material preparation, store set-up and live support so the experience remained calm, precise and engaging.

Gallery Dod’s role

  1. 01Artist sourcing and briefing
  2. 02Creative adaptation
  3. 03Sampling and approvals
  4. 04Material preparation
  5. 05In-store set-up
  6. 06Live artist management
Paper-craft activation being delivered live at Prada Dubai

Dubai · Doha · Multiple formats

Different expressions.
One delivery standard.

Continue through the archive

Next project:
Miu Miu personalisation.